I am regularly reminded that it really does take a village! Most recently I was reminded of this by the outpouring of support that I have received from friends – near and far, old and new, and even from ones I haven’t met personally, yet have through, yep, you guessed it, none other than Facebook – for my Rappel against Cancer! I signed up to do this wild and crazy rappel “Denver Over the Edge” (http://www.denverovertheedge.com/) – off a 31 story building (1600 Glenarm) in Denver, CO on July 8, 2011 to benefit the Colorado Cancer League (www.cancerleague.org). This is the third annual but my first time - http://www.denverovertheedge.com/Pilar_Stella/!
I was inspired to do so for many reasons. First, in the last year, I have met a couple of people through my efforts to find investors for my company OneGiving (http://www.onegiving.com/) who had done the rappel in 2009 and 2010. When I heard about it in 2010, just a few weeks after the event, I thought to myself, I want to do that. One of the individuals I met who did it is a man named Shane Feiman who told me of his story of the rappel and how he did it together with his wife Amy. He is inspiring and has become an amazing friend and advocate in some of my own professional and personal journeys…he is doing it again this year - http://www.denverovertheedge.com/shane_feiman/.
A few months later I met a woman, Courtney Mizel - who had survived breast cancer and had done the event in 2010 after surviving cancer. She is a bright, passionate and spunky woman who reminded me a lot of myself and I instantly took a liking to her! During the first year of the event she was in cancer treatment, chemo, radiation and the rest of it and had a good friend of hers rappel in honor of her and the second year, last year, she did it with him together as a survivor! I was touched! She is doing it again this year - we are doing it together... http://www.denverovertheedge.com/Courtney_Mizel/!
A while later, both Shane and Courtney had told me I needed to meet a man named Gary that we would really hit it off. When I met with him, I realized that he was the guy who had rappelled in honor of Courtney the year in 2009 and with her in 2010. This year he is doing it again and http://www.denverovertheedge.com/gary_reece/ together with all of us. Gary is the President of the Cancer League, and his wife was the President before him. The Colorado Cancer League is a fully volunteer organization.
I feel so grateful to be able to participate in such an exciting adventure with people who have such depth of spirit, passion, purpose and compassion and live their lives to the fullest with respect for others and honoring themselves in each and every moment. I feel lucky and humbled to join them this year!
In addition to doing it because I was inspired by others, I decided to do it as a symbol and reminder to myself of all the fears, challenges – personal and professional, physical and mental –and obstacles that I have overcome in my journey. In my 20’s I over came many health scares – including early stage melanoma and cervical cancer – among other things.
For a period of time my health challenges got the best of my mental state of being. Until one day I woke up and realized that it was all in my attitude. I was feeling defeated and wondered if I really wanted to be living or not. It took me a while to choose in. But when I realized I did want to be here, I chose in – fully, wholly, completely! I decided to move forward in my life and take each breath deeply, each step passionately and appreciate each moment fully! I chose in fully to life.
Doing this rappel reminds me of all of the fears and obstacles I have overcome in the past few years and in my life as well in my move to California to go after my dreams and life purpose. I am dedicated to living with courage, not cowering in front of my fears, but rather standing up to them and overcoming them. This rappel represents what I have overcome with my health, in my life and with my most recent challenges tied to starting my company OneGiving and living a life of purpose, passion and authenticity. I know that whatever comes of it all, I will be ok, no matter what…because I have my positive attitude and an outlook on life that finds the opportunity in even the hardest challenges. I hope that others too may know that they can really do anything they put their minds too…it is just about standing up to our fears and the unknown, believing and having the courage to keep going forward!
Probably most of all, I am reminded by moments like these how it really does take a village! I am soo grateful for all the friends, loved ones and even new people in my life, who have stepped up to support me in my endeavor – with words of love, encouragement, donations and more! At a moment in my life, that I needed just another little umph or push of support – I received it in abundance. I am grateful for the angels who have showed up throughout my life at just the right moments! I would never be where I am or whom I am without those words of encouragement!
Thank you to all of you who sent donations large and small…and words of support and encouragement even if you couldn’t donate. It didn’t matter if I received just a note or a $1 donation – every little bit counts! Thank you for reminding me of the wisdom and truth of our OneGiving tag line – The Power of ONE has the Strength of Many! Remember that the next time you doubt for a minute that you are all alone…just reach out, look around and take time to support and cultivate your Village!
Many thanks to…Trish, Goodspeed & Merrill, Myrna, Ben, Ivana & Jon, Scott, Kim, Mariah, Debbie & Dave, Susan, Maryna, Tina, Cynthia, Francine, Faradee, Martin, Mark, Patrick, Melanie, Drew & Zach, Deb, John & Ashlee, Arthur, Jodi, Farzad & Parandis, Jack & The Jaffe Family Foundation, Terry, Phyllis, Leslie, Jennifer, Elisabeth & Jeff, Shane, Courtney, Gary, Kay, Sandi, George, Carrie, Naina, Ryan, Reshma, Francoise, George, Elizabeth, Baeth, Kerry…and so many more of you!
If anyone still wants to donate…you are more than welcome to go to: http://www.denverovertheedge.com/Pilar_Stella/! Let it inspire you and represent your commitment to fighting cancer and/or overcoming all of your fears and obstacles and living life to the fullest!
In peace, love and gratitude ;) p
Showing posts with label philanthropy. Show all posts
Showing posts with label philanthropy. Show all posts
Sunday, July 3, 2011
Monday, February 28, 2011
A Look at Giving in 2011: Everybody's Giving! Part 1 of 3 in a Series
Despite the reports about drops in donations, 2010 was a good year for giving! The buzz around giving kept growing, signaling good things to come.
With increasing numbers of companies ramping up corporate social responsibility and online giving efforts (Chase, Pepsi, Virgin, Target...), more and more celebrities and athletes jumping into the fray (Matt Damon, Charlize Theron, Ovie Mughelli, Leonardo DiCaprio, Ed Norton, Angelina and Brad...), and media covering more social responsibility (including Newsweek, US News and World Report, Huffington Post, Mashable...), the hip new words on the street are GIVING and SOCIAL RESPONSIBILITY.
To meet the increasing demand by consumers for more giving, online and mobile giving sites and solutions started popping up out of the woodworks. Two of the bigger splashes were the release of:
· http://www.crowdrise.com/ started by actor Ed Norton in partnership with others to create a more media friendly-spin to online giving and
· http://www.jumo.com/ started by former Facebook executive Chris Hughes, an Obama social media campaign expert and others to create a more socially interactive giving site.
In addition to these sites, there are other new generation giving sites such as http://www.sumazi.com/ and http://www.giveo.com/ that are joining the first generation of sites including: http://www.firstgiving.com/, http://www.justgiving.com/, http://www.networkforgood.org/, http://www.globalgiving.org/ and a whole host of others.
We've started to see an increase in brand and cause marketing campaigns tying goods to causes; in mobile giving sites such as http://www.mgive.com/, http://www.mobilecause.com/, and more; store giving and round up campaigns at Whole Foods, Safeway and others; in advocacy campaigns with http://www.avaaz.org/, http://www.call2action.com/; http://www.causecast.com/, http://www.change.org/ and many more; celebrity galas and giving campaigns tying their events to their causes of choice; and continued efforts at accountability with http://www.guidestar.org/, http://www.charitynavigator.org/ and others. This is just the tip of the iceberg!
This is exciting news and an exciting time for philanthropy! There is no shortage of new and different giving sites coming out regularly...and we still have a long way to go! Efforts to give and support giving are still fragmented and confusing for donors. While there are many people addressing different pieces of the giving puzzle, we have yet to fully solve the problem systematically or address transparency.
In January, reports about the (RED) campaign backed by Bono came under fire for corruption and lack of transparency http://www.nbclosangeles.com/entertainment/celebrity/NATLCharity-Backed-By-U2s-Bono-Under-Fire-for-Corruption-114453359.html. This is just one of many reports over the years plaguing efforts to support charities, including http://www.kiva.org/, http://www.globalgiving.org/, http://www.charitynavigator.org/ and others.
While it is necessary to be sure that our dollars are going to where they say they are going, it is also critical to acknowledge and recognize that significant dollars were raised that never would have been there before. Which is great news!
Now we have to start solving the piece of the puzzle that addresses being more strategic, connected, transparent and sustainable about our giving and we may really be on to something...
MORE in the Series in Future Blogs...CHECK BACK... ;) p
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella1.
With increasing numbers of companies ramping up corporate social responsibility and online giving efforts (Chase, Pepsi, Virgin, Target...), more and more celebrities and athletes jumping into the fray (Matt Damon, Charlize Theron, Ovie Mughelli, Leonardo DiCaprio, Ed Norton, Angelina and Brad...), and media covering more social responsibility (including Newsweek, US News and World Report, Huffington Post, Mashable...), the hip new words on the street are GIVING and SOCIAL RESPONSIBILITY.
To meet the increasing demand by consumers for more giving, online and mobile giving sites and solutions started popping up out of the woodworks. Two of the bigger splashes were the release of:
· http://www.crowdrise.com/ started by actor Ed Norton in partnership with others to create a more media friendly-spin to online giving and
· http://www.jumo.com/ started by former Facebook executive Chris Hughes, an Obama social media campaign expert and others to create a more socially interactive giving site.
In addition to these sites, there are other new generation giving sites such as http://www.sumazi.com/ and http://www.giveo.com/ that are joining the first generation of sites including: http://www.firstgiving.com/, http://www.justgiving.com/, http://www.networkforgood.org/, http://www.globalgiving.org/ and a whole host of others.
We've started to see an increase in brand and cause marketing campaigns tying goods to causes; in mobile giving sites such as http://www.mgive.com/, http://www.mobilecause.com/, and more; store giving and round up campaigns at Whole Foods, Safeway and others; in advocacy campaigns with http://www.avaaz.org/, http://www.call2action.com/; http://www.causecast.com/, http://www.change.org/ and many more; celebrity galas and giving campaigns tying their events to their causes of choice; and continued efforts at accountability with http://www.guidestar.org/, http://www.charitynavigator.org/ and others. This is just the tip of the iceberg!
This is exciting news and an exciting time for philanthropy! There is no shortage of new and different giving sites coming out regularly...and we still have a long way to go! Efforts to give and support giving are still fragmented and confusing for donors. While there are many people addressing different pieces of the giving puzzle, we have yet to fully solve the problem systematically or address transparency.
In January, reports about the (RED) campaign backed by Bono came under fire for corruption and lack of transparency http://www.nbclosangeles.com/entertainment/celebrity/NATLCharity-Backed-By-U2s-Bono-Under-Fire-for-Corruption-114453359.html. This is just one of many reports over the years plaguing efforts to support charities, including http://www.kiva.org/, http://www.globalgiving.org/, http://www.charitynavigator.org/ and others.
While it is necessary to be sure that our dollars are going to where they say they are going, it is also critical to acknowledge and recognize that significant dollars were raised that never would have been there before. Which is great news!
Now we have to start solving the piece of the puzzle that addresses being more strategic, connected, transparent and sustainable about our giving and we may really be on to something...
MORE in the Series in Future Blogs...CHECK BACK... ;) p
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella1.
Monday, April 5, 2010
April's Latest e-Giving News
Giving keeps coming up in the news as more and more corporations jump into corporate social responsibility, nonprofits get active in social media, foundations take more risks and individuals give. All of this makes more of a case for OneGiving - stay tuned! Here is the latest e-Giving news!
You get the best out of others, when you give the best of yourself. ~ Harry S. Firestone
Global Giving
United Nations Special Envoy for Malaria Announces the Social Media Envoy Group - http://bit.ly/cpcqhb - UN Special Envoy for Malaria announced the formation of a Social Media Envoy group chartered with inspiring and activating social media audiences throughout the year in support of malaria control. The Social Media Envoys are using social media to keep online and offline media audiences focused on the movement, milestones and resources required to achieve the Secretary-General's goal of providing all endemic African countries with malaria control interventions.
Corporate Giving
We're Going Barefoot on April 8th. Are you? - http://www.onedaywithoutshoes.com/ - One Day Without Shoes is the day to raise awareness about the impact a simple pair of shoes can have on a child's life. On April 8th, Tom's Shoes is asking people to go the day, part of the day or even just a few minutes, barefoot, to experience a life without shoes first-hand, and inspire others at the same time.
Individual Giving
34 entrepreneurs who could change the world - http://bit.ly/9wWOYo - These entrepreneurs could change the world. By sponsoring them, you can decide which 25 will attend the Unreasonable Institute, where they will receive training, mentorship, and access to capital they need to take flight.
Nonprofits, Social Media & Giving
Several lists of nonprofit leaders & social media -
Top 25 Most influential Non-profit Tweeters - http://bit.ly/bId3n4;
Top Nonprofit Leaders to Follow on Twitter - http://bit.ly/cW1WJa;
25 of the Best Non-Profit Websites - http://bit.ly/dyVpcW.
After Facebook and Obama, Chris Hughes launches nonprofit Jumo - http://bit.ly/9ccFHe - Chris Hughes, a Facebook co-founder who helped launch the social networking phenom and then the tour-de-force online organizing campaign for Barack Obama's presidential bid, on Thursday unveiled his latest endeavor: A website to connect individuals and organizations striving to help the world.
Promoting Giving
Partying to Change the World - http://cot.ag/dmfmlJ
Wedding Favors for Charity - http://bit.ly/bmbp9t
Initiative to spark engagement & innovation in effort to end hunger - http://bit.ly/csfdt4 and http://www.wecanendthis.com/
Facebook Advertising Experiment for Nonprofit Organizations - http://bit.ly/99Afdw
Twestival Lessons for Nonprofits to Engage Volunteers and Donors - http://bit.ly/cGAWiD
Mobile
Zoetica Iphone App and Nonprofit iPhone Apps - http://bit.ly/cxtJY6 - Beth Kanter announces Zoetica iPhone application, is now live on the iTunes store.
Mobile Benchmarks 2010: How Are Non-Profits Using Text Messaging? - http://bit.ly/ddqhdo - The study takes a look at how organizations in the US are using text messaging and how subscribers are responding.
The Demographics of Text-Message Giving - http://bit.ly/c1uEW3 - Donors age 45 and younger were far more likely to make text-message donations for Haiti relief efforts than their older counterparts, according to a new study.
Giving Trends
Using curiosity to engage your community online - http://tr.im/RXxe - How are we-as interaction designers-leveraging curiosity in our designs?
Giving Measurement/Outcomes/Evaluation
Measuring the Bang of Every Donated Buck - http://is.gd/9sro6 - Ask enough people why they don't donate and a common theme emerges - fear their money will be wasted. Measuring the impact nonprofits have on the problems they seek to solve-and, in some cases, deciding whether one cause is more deserving than another-has become a pressing issue for the multitrillion-dollar philanthropy industry.
For Discussion
iPhone App or a Mobile Website? - http://bit.ly/90z40a - Which is a Better Investment for Your Nonprofit Here are five reasons why it might make more sense to initially invest in a mobile website over an iPhone App.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages or me @pilarstella and www.facebook.com/pilarstella.
You get the best out of others, when you give the best of yourself. ~ Harry S. Firestone
Global Giving
United Nations Special Envoy for Malaria Announces the Social Media Envoy Group - http://bit.ly/cpcqhb - UN Special Envoy for Malaria announced the formation of a Social Media Envoy group chartered with inspiring and activating social media audiences throughout the year in support of malaria control. The Social Media Envoys are using social media to keep online and offline media audiences focused on the movement, milestones and resources required to achieve the Secretary-General's goal of providing all endemic African countries with malaria control interventions.
Corporate Giving
We're Going Barefoot on April 8th. Are you? - http://www.onedaywithoutshoes.com/ - One Day Without Shoes is the day to raise awareness about the impact a simple pair of shoes can have on a child's life. On April 8th, Tom's Shoes is asking people to go the day, part of the day or even just a few minutes, barefoot, to experience a life without shoes first-hand, and inspire others at the same time.
Individual Giving
34 entrepreneurs who could change the world - http://bit.ly/9wWOYo - These entrepreneurs could change the world. By sponsoring them, you can decide which 25 will attend the Unreasonable Institute, where they will receive training, mentorship, and access to capital they need to take flight.
Nonprofits, Social Media & Giving
Several lists of nonprofit leaders & social media -
Top 25 Most influential Non-profit Tweeters - http://bit.ly/bId3n4;
Top Nonprofit Leaders to Follow on Twitter - http://bit.ly/cW1WJa;
25 of the Best Non-Profit Websites - http://bit.ly/dyVpcW.
After Facebook and Obama, Chris Hughes launches nonprofit Jumo - http://bit.ly/9ccFHe - Chris Hughes, a Facebook co-founder who helped launch the social networking phenom and then the tour-de-force online organizing campaign for Barack Obama's presidential bid, on Thursday unveiled his latest endeavor: A website to connect individuals and organizations striving to help the world.
Promoting Giving
Partying to Change the World - http://cot.ag/dmfmlJ
Wedding Favors for Charity - http://bit.ly/bmbp9t
Initiative to spark engagement & innovation in effort to end hunger - http://bit.ly/csfdt4 and http://www.wecanendthis.com/
Facebook Advertising Experiment for Nonprofit Organizations - http://bit.ly/99Afdw
Twestival Lessons for Nonprofits to Engage Volunteers and Donors - http://bit.ly/cGAWiD
Mobile
Zoetica Iphone App and Nonprofit iPhone Apps - http://bit.ly/cxtJY6 - Beth Kanter announces Zoetica iPhone application, is now live on the iTunes store.
Mobile Benchmarks 2010: How Are Non-Profits Using Text Messaging? - http://bit.ly/ddqhdo - The study takes a look at how organizations in the US are using text messaging and how subscribers are responding.
The Demographics of Text-Message Giving - http://bit.ly/c1uEW3 - Donors age 45 and younger were far more likely to make text-message donations for Haiti relief efforts than their older counterparts, according to a new study.
Giving Trends
Using curiosity to engage your community online - http://tr.im/RXxe - How are we-as interaction designers-leveraging curiosity in our designs?
Giving Measurement/Outcomes/Evaluation
Measuring the Bang of Every Donated Buck - http://is.gd/9sro6 - Ask enough people why they don't donate and a common theme emerges - fear their money will be wasted. Measuring the impact nonprofits have on the problems they seek to solve-and, in some cases, deciding whether one cause is more deserving than another-has become a pressing issue for the multitrillion-dollar philanthropy industry.
For Discussion
iPhone App or a Mobile Website? - http://bit.ly/90z40a - Which is a Better Investment for Your Nonprofit Here are five reasons why it might make more sense to initially invest in a mobile website over an iPhone App.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages or me @pilarstella and www.facebook.com/pilarstella.
Wednesday, March 10, 2010
Latest e-Giving News and Resources
This was taken from our OneGiving™ e-Gifts newsletter. To subscribe, go to: www.onegiving.com. Enjoy!
Giving is everywhere! In writing this month's e-Gifts newsletter, I think back to a year ago when we started these newsletters, to a few years ago when the idea of OneGiving™ was just an inkling of an idea and to over a decade ago when I started working with different sectors on strategic giving. Wow, how much has changed! It is finally time that giving is has become the norm not the outlier for companies, individuals, celebrities and others.
A recent article in the Patriot Ledger (http://bit.ly/95IPxg) sums it up: "Campaigns, built around charitable efforts, have become a staple of marketing strategies for many companies... 'Once it was just this niche thing, and now it's generally recognized as part of the marketing mix,'" according to Rich Maiore, VP for public relations for Cone Inc. Below are some of the highlighted articles and news tracking these trends. Enjoy!
Celebrities & Giving
Cyndi Lauper and Lady Gaga Support MAC AIDS Fund http://www.macaidsfund.org/ - Lady Gaga and Cyndi Lauper love lipstick, fashion and want to tell girls all over the world how to keep their love life safe, seductive and satisfying with eyes wide open to the facts about women and HIV/AIDS. These sizzling, sensuous self-created divas are channeling their high-voltage energy to launch the new M·A·C Cosmetics VIVA GLAM campaign in honor of women who are living with HIV/AIDS. The M·A·C AIDS Fund will announce $2.5 million in donations to fund model programs that address the vulnerabilities and inequities that place women at increased risk for HIV/AIDS.
Politics & Giving
White House Aid Urges Foundations to Take More Risks http://bit.ly/bUgSZt - Sonal Shah, head of the White House's Office of Social Innovation and Civic Participation, urged foundations to take greater risks, saying one of the lessons she learned in her first year is that the federal government is not easily able to finance experiments with new efforts to treat social problems.
President's Budget Proposes Increase for National Service - http://bit.ly/d0UWXG - President Obama has proposed increasing the budget for the Corporation for National and Community Service in fiscal year 2011.
Corporate Giving
Pepsi launches Refresh Campaign - http://www.refresheverything.com/ Pepsi is giving away millions through its latest corporate social responsibility campaign that it launched in lieu of traditional advertising on Superbowl Sunday. This is one of many companies jumping on the wave of corporate giving and online giving campaigns to position themselves as a leader of global giving. Consumers can go to the site and vote and follow nonprofits of their choice.
Foundation Giving
Grants to Develop, Test Next-Generation Teaching Tools - http://bit.ly/9yldZk - The Bill & Melinda Gates Foundation announced 15 grants totaling more than $19.5 million to support the development and testing of classroom assessments and instructional tools in math and literacy to help educators better prepare students for success beyond high school.
Nonprofits, Social Media & Giving
3 Reasons the Future of Your Nonprofit Depends on Social Media - http://bit.ly/9mdC5E, Nonprofit survival depends upon committing to building and maintaining a strong social media presence. Why? Because online giving is up, corporate giving is changing and your donor are online.
5 Insightful TED Talks on Social Media - http://bit.ly/9FFqEn - As social media has become a game changer for industries across the board, you can bet the experts at this year's Technology Entertainment Design (TED) conference will have their sights set on peeling back the hype and getting at the core of what social technology has in store for this year and beyond. Check out 5 talks from TED's past, with a focus on social media.
Funding Opportunities
Increase Your Green Campaign - http://www.dosomething.org/increase_your_green HP and DoSomething.org have launched a national campaign for schools to apply to green their schools. Projects need to be submitted by April 22nd, so apply now.
Mobile Giving
5 Real Challenges for Non-Profit Texting Campaigns - http://bit.ly/cp0LsH - Close examination of texting-based fundraising reveals a wide variety of barriers for nonprofits. This Mashable article exams barriers and solutions to texting and fundraising to consider.
Giving Trends
Online Giving Trends from 2009 and the Haiti Earthquake - http://bit.ly/bViijL - 2009 proved to be another important year for online giving by nonprofit organizations. The information in this 2009 research comes from approximately 2,300 nonprofit organizations using a combination of our online fundraising, email marketing, and integrated CRM tools. The analysis represents the largest study of online giving trends in the nonprofit sector.
Millennials: Looking for More Than Just a Job - http://bit.ly/cPROSv - An interesting article commenting of the new era of problem solving and social entrepreneurship as the Millenial generation are looking for work that blends sectors and structure and creates meaningful impact.
Giving Resources
10 Free Things Every New Social Entrepreneur Should Have - http://bit.ly/bfYrr7 -A successful social entrepreneur is scrappy and resourceful. They know how to do more with less, and create a social impact while doing so. Check out the 10 resources that are free monetarily, but each is an invaluable tool for launching and sustaining a lean social enterprise.
Giving Measurement/Outcomes/Evaluation
Volunteerism: Glass Half Full or Half Empty? - http://bit.ly/bNuRkj - Joanne's blog about the recent report from the Bureau of Labor Statistics that revealed that volunteerism did increase, but not as dramatically as expected. Given the publicity it has received and with the high visibility of President Obama and Mrs. Obama in encouraging volunteerism, what does this mean for volunteerism? You decide.
Nonprofit Social Media Benchmarks Study - http://bit.ly/9u02FP - A great blog about a social media benchmarking study to create benchmarks for nonprofits on Facebook and Twitter. The blog includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.
For Discussion
The Age of the Citizen Philanthropist - http://bit.ly/aWRhpS - This article talks about how our new communications technologies have empowered the individual and the implications of this on the non-profit sector. Is it disruptive or helpful? What do you think? Whatever the case may be it is happening, so how do we steer it in the direction of helpful, productive and useful?
A Lost Generation of Entrepreneurs? http://bit.ly/cQCaTK - Social Citizens responds to a BusinessWeek article by seasoned entrepreneur and investor, Jeff Bussgang, and argues that the latest generation of entrepreneurs who may focus a little less on profits and a little more on changing the world. Check out this list of individuals with leadership experience and start-up skills that serve as role models for their peers and the next generation of entrepreneurs.
Can an Injection of National Service Heal the Unemployment Problem? - http://bit.ly/bwONev - With the private sector short on certainty and Washington short on cash, creating jobs isn't easy. That's why targeting young people makes so much sense. Jobless youth are in ample supply, cheap to hire and eager to serve. A national network of nonprofits and service organizations already exists to put them to work.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages.
Giving is everywhere! In writing this month's e-Gifts newsletter, I think back to a year ago when we started these newsletters, to a few years ago when the idea of OneGiving™ was just an inkling of an idea and to over a decade ago when I started working with different sectors on strategic giving. Wow, how much has changed! It is finally time that giving is has become the norm not the outlier for companies, individuals, celebrities and others.
A recent article in the Patriot Ledger (http://bit.ly/95IPxg) sums it up: "Campaigns, built around charitable efforts, have become a staple of marketing strategies for many companies... 'Once it was just this niche thing, and now it's generally recognized as part of the marketing mix,'" according to Rich Maiore, VP for public relations for Cone Inc. Below are some of the highlighted articles and news tracking these trends. Enjoy!
Celebrities & Giving
Cyndi Lauper and Lady Gaga Support MAC AIDS Fund http://www.macaidsfund.org/ - Lady Gaga and Cyndi Lauper love lipstick, fashion and want to tell girls all over the world how to keep their love life safe, seductive and satisfying with eyes wide open to the facts about women and HIV/AIDS. These sizzling, sensuous self-created divas are channeling their high-voltage energy to launch the new M·A·C Cosmetics VIVA GLAM campaign in honor of women who are living with HIV/AIDS. The M·A·C AIDS Fund will announce $2.5 million in donations to fund model programs that address the vulnerabilities and inequities that place women at increased risk for HIV/AIDS.
Politics & Giving
White House Aid Urges Foundations to Take More Risks http://bit.ly/bUgSZt - Sonal Shah, head of the White House's Office of Social Innovation and Civic Participation, urged foundations to take greater risks, saying one of the lessons she learned in her first year is that the federal government is not easily able to finance experiments with new efforts to treat social problems.
President's Budget Proposes Increase for National Service - http://bit.ly/d0UWXG - President Obama has proposed increasing the budget for the Corporation for National and Community Service in fiscal year 2011.
Corporate Giving
Pepsi launches Refresh Campaign - http://www.refresheverything.com/ Pepsi is giving away millions through its latest corporate social responsibility campaign that it launched in lieu of traditional advertising on Superbowl Sunday. This is one of many companies jumping on the wave of corporate giving and online giving campaigns to position themselves as a leader of global giving. Consumers can go to the site and vote and follow nonprofits of their choice.
Foundation Giving
Grants to Develop, Test Next-Generation Teaching Tools - http://bit.ly/9yldZk - The Bill & Melinda Gates Foundation announced 15 grants totaling more than $19.5 million to support the development and testing of classroom assessments and instructional tools in math and literacy to help educators better prepare students for success beyond high school.
Nonprofits, Social Media & Giving
3 Reasons the Future of Your Nonprofit Depends on Social Media - http://bit.ly/9mdC5E, Nonprofit survival depends upon committing to building and maintaining a strong social media presence. Why? Because online giving is up, corporate giving is changing and your donor are online.
5 Insightful TED Talks on Social Media - http://bit.ly/9FFqEn - As social media has become a game changer for industries across the board, you can bet the experts at this year's Technology Entertainment Design (TED) conference will have their sights set on peeling back the hype and getting at the core of what social technology has in store for this year and beyond. Check out 5 talks from TED's past, with a focus on social media.
Funding Opportunities
Increase Your Green Campaign - http://www.dosomething.org/increase_your_green HP and DoSomething.org have launched a national campaign for schools to apply to green their schools. Projects need to be submitted by April 22nd, so apply now.
Mobile Giving
5 Real Challenges for Non-Profit Texting Campaigns - http://bit.ly/cp0LsH - Close examination of texting-based fundraising reveals a wide variety of barriers for nonprofits. This Mashable article exams barriers and solutions to texting and fundraising to consider.
Giving Trends
Online Giving Trends from 2009 and the Haiti Earthquake - http://bit.ly/bViijL - 2009 proved to be another important year for online giving by nonprofit organizations. The information in this 2009 research comes from approximately 2,300 nonprofit organizations using a combination of our online fundraising, email marketing, and integrated CRM tools. The analysis represents the largest study of online giving trends in the nonprofit sector.
Millennials: Looking for More Than Just a Job - http://bit.ly/cPROSv - An interesting article commenting of the new era of problem solving and social entrepreneurship as the Millenial generation are looking for work that blends sectors and structure and creates meaningful impact.
Giving Resources
10 Free Things Every New Social Entrepreneur Should Have - http://bit.ly/bfYrr7 -A successful social entrepreneur is scrappy and resourceful. They know how to do more with less, and create a social impact while doing so. Check out the 10 resources that are free monetarily, but each is an invaluable tool for launching and sustaining a lean social enterprise.
Giving Measurement/Outcomes/Evaluation
Volunteerism: Glass Half Full or Half Empty? - http://bit.ly/bNuRkj - Joanne's blog about the recent report from the Bureau of Labor Statistics that revealed that volunteerism did increase, but not as dramatically as expected. Given the publicity it has received and with the high visibility of President Obama and Mrs. Obama in encouraging volunteerism, what does this mean for volunteerism? You decide.
Nonprofit Social Media Benchmarks Study - http://bit.ly/9u02FP - A great blog about a social media benchmarking study to create benchmarks for nonprofits on Facebook and Twitter. The blog includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.
For Discussion
The Age of the Citizen Philanthropist - http://bit.ly/aWRhpS - This article talks about how our new communications technologies have empowered the individual and the implications of this on the non-profit sector. Is it disruptive or helpful? What do you think? Whatever the case may be it is happening, so how do we steer it in the direction of helpful, productive and useful?
A Lost Generation of Entrepreneurs? http://bit.ly/cQCaTK - Social Citizens responds to a BusinessWeek article by seasoned entrepreneur and investor, Jeff Bussgang, and argues that the latest generation of entrepreneurs who may focus a little less on profits and a little more on changing the world. Check out this list of individuals with leadership experience and start-up skills that serve as role models for their peers and the next generation of entrepreneurs.
Can an Injection of National Service Heal the Unemployment Problem? - http://bit.ly/bwONev - With the private sector short on certainty and Washington short on cash, creating jobs isn't easy. That's why targeting young people makes so much sense. Jobless youth are in ample supply, cheap to hire and eager to serve. A national network of nonprofits and service organizations already exists to put them to work.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages.
Monday, February 1, 2010
January-February Latest e-Giving News
Here is the latest news on giving...may it be useful in helping you to give and receive more! Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more. ~Anthony Robbins
Celebrities & Giving
Bono's Ten for the Next Ten - http://bit.ly/7Go9cm Bono's incredible Top 10 list for the future - be inspired! These are his top 10 ideas to make the next 10 years more interesting, including: Return of the Automobile as a Sexual Object, Matter Doesn't Matter, Power and the Upside-Down Pyramid, The World Cup Kicks Off the African Decade and more. What are on yours?
Corporate Giving
Companies Seek Greater Returns in Tough Times - http://bit.ly/6aIiJc Gifts are increasingly freighted with self interest and more strategic in nature. Pro bono: The New Model for Corporate Giving - http://bit.ly/5oNQpO Will corporate pro bono work become the new model for corporate giving?
Nonprofit Giving & Social Media Resources
HOW TO: Do Good on Twitter - http://bit.ly/TRLb5 But while we know all about what Twitter is good for, is it possible to actually do good on Twitter? How do you do it? As it turns out, there are many ways to help out others just by tweeting.
An Interview with Robert Chatwani on Giving Works Trends 2009 - http://bit.ly/7AdU7w According to the report, the eBay community gave $50 million to nonprofits, a 17% jump over 2008 despite the ongoing recession. The program allows individuals to donate while using eBay. Beth Kanter interviews with Robert Chatwani, eBay's head of Global Citizenship, to learn more behind the numbers.
Individual Giving
Generosity Experiment Revisited - http://bit.ly/4sj7IAHow the act of giving could change you. Sasha Dichter writes about his experience of how giving more impacted his life - a worthwhile read.
How to Help Out Nonprofits and Get a Tax Break- http://bit.ly/dpdCae - Lalia Helmer's blog about donating excess inventory to nonprofits to get a tax deduction.
Funding Opportunities
How to Score Grant Money from Pepsi - http://bit.ly/4tJx3s Got a great idea? Want money? Pepsi is launching their Refresh the World stuff on Jan 13th. It's serious money up to $1 million a month. Also more about Pepsi Ditching the Super Bowl for online giving http://ow.ly/T0Kb. Skoll Foundation, Social Edge: Global Social Benefit Incubator Program - http://bit.ly/gsbi10 The Global Social Benefit Incubator (GSBI™), a program developed by Santa Clara University's Center for Science, Technology, and Society, assists social benefit entrepreneurs in developing business plans that enable their organizations to reach increasing numbers of beneficiaries. Application deadline: February 19, 2010.
Giving Measurement/Outcomes/Evaluation
Looking Back to Predict the Future - http://bit.ly/6xc75P Research that show powerful growth in just a couple of years for cause-related and corporate responsibility initiatives and may signal a positive outlook for the year ahead.
Top-Rated Charities by City and Cause - http://ow.ly/TPlT GuideStar's partner GreatNonprofits published the first-ever "top charities" lists based on user ratings and reviews. While their way of rating has raised a lot of controversy, we thought it worthwhile to share none-the-less.
Diffferent nonprofit watchdog & their standards - http://bit.ly/4WPCFW A look at several nonprofit watch dogs and their standards for measuring nonprofits.
Rethinking Ways to Give Wisely - http://bit.ly/8bPG8uAs a new generation of donors seek greater accountability from not-for-profits, advisers are seeking new ways to gauge the good an organization accomplishes.
Giving for Thought...or Discussion
Philanthropic Capital Needs To Take More Risks - http://bit.ly/4DfWc5 Philanthropy is meant to support programs and organizations that contribute to social change. The "return" it seeks is social, not financial, gain. Yet most institutional philanthropy is slow-moving and risk-averse, slowing the pace of innovation in the field as a whole. This change.org article explores where will the risk capital come from.
Six Reasons People Don't Give and What You Can Do - http://bit.ly/66Mv6t Here are things that block donors from giving, and what good fundraising can do about it.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages.
Celebrities & Giving
Bono's Ten for the Next Ten - http://bit.ly/7Go9cm Bono's incredible Top 10 list for the future - be inspired! These are his top 10 ideas to make the next 10 years more interesting, including: Return of the Automobile as a Sexual Object, Matter Doesn't Matter, Power and the Upside-Down Pyramid, The World Cup Kicks Off the African Decade and more. What are on yours?
Corporate Giving
Companies Seek Greater Returns in Tough Times - http://bit.ly/6aIiJc Gifts are increasingly freighted with self interest and more strategic in nature. Pro bono: The New Model for Corporate Giving - http://bit.ly/5oNQpO Will corporate pro bono work become the new model for corporate giving?
Nonprofit Giving & Social Media Resources
HOW TO: Do Good on Twitter - http://bit.ly/TRLb5 But while we know all about what Twitter is good for, is it possible to actually do good on Twitter? How do you do it? As it turns out, there are many ways to help out others just by tweeting.
An Interview with Robert Chatwani on Giving Works Trends 2009 - http://bit.ly/7AdU7w According to the report, the eBay community gave $50 million to nonprofits, a 17% jump over 2008 despite the ongoing recession. The program allows individuals to donate while using eBay. Beth Kanter interviews with Robert Chatwani, eBay's head of Global Citizenship, to learn more behind the numbers.
Individual Giving
Generosity Experiment Revisited - http://bit.ly/4sj7IAHow the act of giving could change you. Sasha Dichter writes about his experience of how giving more impacted his life - a worthwhile read.
How to Help Out Nonprofits and Get a Tax Break- http://bit.ly/dpdCae - Lalia Helmer's blog about donating excess inventory to nonprofits to get a tax deduction.
Funding Opportunities
How to Score Grant Money from Pepsi - http://bit.ly/4tJx3s Got a great idea? Want money? Pepsi is launching their Refresh the World stuff on Jan 13th. It's serious money up to $1 million a month. Also more about Pepsi Ditching the Super Bowl for online giving http://ow.ly/T0Kb. Skoll Foundation, Social Edge: Global Social Benefit Incubator Program - http://bit.ly/gsbi10 The Global Social Benefit Incubator (GSBI™), a program developed by Santa Clara University's Center for Science, Technology, and Society, assists social benefit entrepreneurs in developing business plans that enable their organizations to reach increasing numbers of beneficiaries. Application deadline: February 19, 2010.
Giving Measurement/Outcomes/Evaluation
Looking Back to Predict the Future - http://bit.ly/6xc75P Research that show powerful growth in just a couple of years for cause-related and corporate responsibility initiatives and may signal a positive outlook for the year ahead.
Top-Rated Charities by City and Cause - http://ow.ly/TPlT GuideStar's partner GreatNonprofits published the first-ever "top charities" lists based on user ratings and reviews. While their way of rating has raised a lot of controversy, we thought it worthwhile to share none-the-less.
Diffferent nonprofit watchdog & their standards - http://bit.ly/4WPCFW A look at several nonprofit watch dogs and their standards for measuring nonprofits.
Rethinking Ways to Give Wisely - http://bit.ly/8bPG8uAs a new generation of donors seek greater accountability from not-for-profits, advisers are seeking new ways to gauge the good an organization accomplishes.
Giving for Thought...or Discussion
Philanthropic Capital Needs To Take More Risks - http://bit.ly/4DfWc5 Philanthropy is meant to support programs and organizations that contribute to social change. The "return" it seeks is social, not financial, gain. Yet most institutional philanthropy is slow-moving and risk-averse, slowing the pace of innovation in the field as a whole. This change.org article explores where will the risk capital come from.
Six Reasons People Don't Give and What You Can Do - http://bit.ly/66Mv6t Here are things that block donors from giving, and what good fundraising can do about it.
Thanks for your continued contributions and gifts in the world! Keep on giving back! You can follow us on Twitter @onegiving & on Facebook Pages.
Wednesday, December 30, 2009
December's Latest e-Giving News
I am amazed that another year has gone by and here is the latest and last e-Giving news of 2009! May you find it useful, helpful and resource laden! Enjoy and see you in 2010.
You get the best out of others when you give the best of yourself. ~Harvey Firestone
Celebrities & Giving
Alicia Keys: Singing for Success and Giving Back. Grammy-winning musician, trend-setting pop star, and unfailing philanthropist Alicia Keys shares that, "[giving back] is a necessity for success. It's part of it. To be successful-not just at a job or a career, but as a human being-a portion of me has to be paying attention to the rest of the world. If I'm only wrapped up in my own life, my own issues or problems, then I'm not being fair. And I'm definitely not being successful." Music may be her passion, but here she reveals her true purpose as co-founder and spokesperson for the Keep a Child Alive nonprofit. http://bit.ly/4Iihw3
Corporate Giving
Philanthropy is a Sound Business Strategy. According to Giving USA, American corporations gave $14.5 billion to charity in 2008. Corporate gifts are critical to not-for-profits in supporting their work in education, the environment, disaster relief, community services, and the arts. http://bit.ly/8BucE4
Individual Giving
Reasons to Be Giving in Tough Economic Times. Need another reason to be giving? Here's a compelling list of reasons why you should do good, especially in challenging economic times, including: because it's good for business and your self esteem, people with less give more, it's a wise investment and more... http://bit.ly/8BjeU3
Politics & Giving
Wealthy Ask to Extend Estate Tax for Philanthropy. United for a Fair Economy, a nonprofit group in Boston that works to lessen income inequality, is pushing Congress to renew and increase the tax that applies to large estates when people die - which is set to expire at the end of the year. The tax is a small price to pay to support government services like education and research that allow people to become prosperous in the United States. It also encourages philanthropy, they said, because people with large fortunes can make gifts to nonprofits without paying taxes on them. http://bit.ly/6tJ17x
Nonprofit Resources
Five Fundraising Tips to Add to your Checklist. Is your nonprofit about to launch a year-end online fundraising campaign? If you answered yes, then check out this fundraising checklist before you hit the "send" button to your entire list. This blogger is an amazing resource for nonprofits, definitely check it out! http://bit.ly/7jsSc6
Other Giving
One Day's Wages. According to UNICEF, approximately 3 billion people live on less than US $2/day and 1.4 billion people live on less than US $1.25/day - the definition of those living in extreme poverty. In the midst of these staggering statistics, what can one person do? What can a person's "one day's wages" do in the face of such staggering statistics? http://onedayswages.org/
Giving Trends
Nonprofits Fare Poorly in End-of-Year Giving Season. A Chronicle poll of 395 nonprofits conducted over the past week finds that one-third of nonprofits expect donations to decline by 10 percent or more by year's end. Another 21 percent also expect donations to decline, although by smaller amounts. Nonprofits of all sizes seem to be affected. http://bit.ly/5eyNnq
Giving for Thought...or Discussion
Busting the Overhead Myth. An interesting discussion of overhead costs and the myth that the percentage that organizations spend on overhead is a good proxy for effective nonprofit organizations. The article presents excellent arguments that the popular, yet artificial, use of overhead rates as a proxy for effectiveness is actually ineffective! http://bit.ly/8CbHMy
Keep giving back and watch all the gifts that unfold for you in 2010.
You can follow us on Twitter @onegiving & on Facebook Pages.
You get the best out of others when you give the best of yourself. ~Harvey Firestone
Celebrities & Giving
Alicia Keys: Singing for Success and Giving Back. Grammy-winning musician, trend-setting pop star, and unfailing philanthropist Alicia Keys shares that, "[giving back] is a necessity for success. It's part of it. To be successful-not just at a job or a career, but as a human being-a portion of me has to be paying attention to the rest of the world. If I'm only wrapped up in my own life, my own issues or problems, then I'm not being fair. And I'm definitely not being successful." Music may be her passion, but here she reveals her true purpose as co-founder and spokesperson for the Keep a Child Alive nonprofit. http://bit.ly/4Iihw3
Corporate Giving
Philanthropy is a Sound Business Strategy. According to Giving USA, American corporations gave $14.5 billion to charity in 2008. Corporate gifts are critical to not-for-profits in supporting their work in education, the environment, disaster relief, community services, and the arts. http://bit.ly/8BucE4
Individual Giving
Reasons to Be Giving in Tough Economic Times. Need another reason to be giving? Here's a compelling list of reasons why you should do good, especially in challenging economic times, including: because it's good for business and your self esteem, people with less give more, it's a wise investment and more... http://bit.ly/8BjeU3
Politics & Giving
Wealthy Ask to Extend Estate Tax for Philanthropy. United for a Fair Economy, a nonprofit group in Boston that works to lessen income inequality, is pushing Congress to renew and increase the tax that applies to large estates when people die - which is set to expire at the end of the year. The tax is a small price to pay to support government services like education and research that allow people to become prosperous in the United States. It also encourages philanthropy, they said, because people with large fortunes can make gifts to nonprofits without paying taxes on them. http://bit.ly/6tJ17x
Nonprofit Resources
Five Fundraising Tips to Add to your Checklist. Is your nonprofit about to launch a year-end online fundraising campaign? If you answered yes, then check out this fundraising checklist before you hit the "send" button to your entire list. This blogger is an amazing resource for nonprofits, definitely check it out! http://bit.ly/7jsSc6
Other Giving
One Day's Wages. According to UNICEF, approximately 3 billion people live on less than US $2/day and 1.4 billion people live on less than US $1.25/day - the definition of those living in extreme poverty. In the midst of these staggering statistics, what can one person do? What can a person's "one day's wages" do in the face of such staggering statistics? http://onedayswages.org/
Giving Trends
Nonprofits Fare Poorly in End-of-Year Giving Season. A Chronicle poll of 395 nonprofits conducted over the past week finds that one-third of nonprofits expect donations to decline by 10 percent or more by year's end. Another 21 percent also expect donations to decline, although by smaller amounts. Nonprofits of all sizes seem to be affected. http://bit.ly/5eyNnq
Giving for Thought...or Discussion
Busting the Overhead Myth. An interesting discussion of overhead costs and the myth that the percentage that organizations spend on overhead is a good proxy for effective nonprofit organizations. The article presents excellent arguments that the popular, yet artificial, use of overhead rates as a proxy for effectiveness is actually ineffective! http://bit.ly/8CbHMy
Keep giving back and watch all the gifts that unfold for you in 2010.
You can follow us on Twitter @onegiving & on Facebook Pages.
Thursday, November 26, 2009
November's Latest Top e-Giving News
As Thanksgiving is upon us, no matter what your views about this day, may it bring a moment of pause for all that we are grateful for and the ways we are giving back. This month may you be inspired by our latest e-gifts news and be grateful for all that you have.
Corporate Giving
Brands & Causes = Consumer Worthy: The 2009 PR Week / Barkley Cause Survey uncovers that while consumers have decreased spending on charitable giving, 91% expect companies to fill that gap and showcase their commitment to the greater good (up from 86% in 2008). The study also reveals that cause can make strong business sense for brands by increasing trial, loyalty, sales, and even higher prices at the cash register. http://bit.ly/2xpDB9
Individual Giving
Volunteering or Work?: You know the job market is bad when you can't even work for free. But while the right volunteer gig can help your job search, there are no guarantees. And in some cases, volunteer duties can actually get in the way. This article provides six tips for getting the most out of pro bono work, and making sure it doesn't take you out of the hunt. http://bit.ly/1Xb0Tm
Social Media & Giving
Social Networks & Nonprofits:
Got a tweet to spare? It could help the nonprofit of your choice. Many recent examples of how social networks have quickly become a powerful yet inexpensive tool to raise money and awareness for charities, even at a time when the economy has reduced overall donations to nonprofit groups. http://bit.ly/QFvF9
Nonprofit Resources
Helpful resources of the month that range from taglines, YouTube, online newsletter ideas, Twitter and website content:
Giving for Thought...or Discussion
What are the things that you are grateful for? Are you expressing your gratitude? How are you giving back in the world? Are you open to receiving the gifts that others are sharing with you? Try it on for size this month and enjoy all that unfolds before you!
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
Feeling gratitude and not expressing it,
is like wrapping a present and not giving it.
~ William Arthur Ward
A recent article (http://bit.ly/XDg01) talked about a new release by noted philanthropist Charles Bronfman and philanthropy expert Jeffrey Solomon, entitled "The Art of Giving: Where the Soul Meets a Business Plan". The book posits that philanthropy must be strategic, intentional and - perhaps most importantly - fun! As I read the article and their thoughts about giving, I realized that those are all the components we are putting together as we develop OneGiving™. How right on they are that while there is a lot of giving going on in the world, which is a good thing, what if we could make that giving more strategic and intentional so that all of our individual giving efforts could not only build upon each other, but could also be put into the context of the need of giving, and ultimately can be more fun! As we create OneGiving™. that is at the forefront of our minds, while at the same time sharing with everyone the news and resources out there surrounding giving, so we may all move in the direction of making an even bigger impact on the planet! Enjoy our November latest e-Giving news:
Funding Opportunity
Chase is giving away $25,000+ to 100 nonprofits: Chase Community Giving is a program run by Chase that will allow Facebook users to vote for local non-profits, and help direct Chase corporate philanthropy dollars to eligible organizations in the following focus areas: education, healthcare, housing, the environment, combating hunger, arts and culture, human services, and animal welfare. The grassroots campaign aims to inspire a new way of corporate philanthropy. http://bit.ly/1zafvw
Celebrities & Giving
is like wrapping a present and not giving it.
~ William Arthur Ward
A recent article (http://bit.ly/XDg01) talked about a new release by noted philanthropist Charles Bronfman and philanthropy expert Jeffrey Solomon, entitled "The Art of Giving: Where the Soul Meets a Business Plan". The book posits that philanthropy must be strategic, intentional and - perhaps most importantly - fun! As I read the article and their thoughts about giving, I realized that those are all the components we are putting together as we develop OneGiving™. How right on they are that while there is a lot of giving going on in the world, which is a good thing, what if we could make that giving more strategic and intentional so that all of our individual giving efforts could not only build upon each other, but could also be put into the context of the need of giving, and ultimately can be more fun! As we create OneGiving™. that is at the forefront of our minds, while at the same time sharing with everyone the news and resources out there surrounding giving, so we may all move in the direction of making an even bigger impact on the planet! Enjoy our November latest e-Giving news:
Funding Opportunity
Chase is giving away $25,000+ to 100 nonprofits: Chase Community Giving is a program run by Chase that will allow Facebook users to vote for local non-profits, and help direct Chase corporate philanthropy dollars to eligible organizations in the following focus areas: education, healthcare, housing, the environment, combating hunger, arts and culture, human services, and animal welfare. The grassroots campaign aims to inspire a new way of corporate philanthropy. http://bit.ly/1zafvw
Celebrities & Giving
Product (RED) Controversy: This article investigates Product (RED)'s $135 million donation to the Global Fund for AIDS programs and explores the controversy around the campaign and where all of the money from product sales is going, its impact and whether this is the best approach and use of resources. http://bit.ly/4mq94o
Corporate Giving
Brands & Causes = Consumer Worthy: The 2009 PR Week / Barkley Cause Survey uncovers that while consumers have decreased spending on charitable giving, 91% expect companies to fill that gap and showcase their commitment to the greater good (up from 86% in 2008). The study also reveals that cause can make strong business sense for brands by increasing trial, loyalty, sales, and even higher prices at the cash register. http://bit.ly/2xpDB9
Individual Giving
Volunteering or Work?: You know the job market is bad when you can't even work for free. But while the right volunteer gig can help your job search, there are no guarantees. And in some cases, volunteer duties can actually get in the way. This article provides six tips for getting the most out of pro bono work, and making sure it doesn't take you out of the hunt. http://bit.ly/1Xb0Tm
Social Media & Giving
Social Networks & Nonprofits:
Got a tweet to spare? It could help the nonprofit of your choice. Many recent examples of how social networks have quickly become a powerful yet inexpensive tool to raise money and awareness for charities, even at a time when the economy has reduced overall donations to nonprofit groups. http://bit.ly/QFvF9
10 Golden Rules of Social Media: An interesting set of rules to embrace, debate, pass around and refine regarding the growing trend of social media. http://bit.ly/lCWMm
Nonprofit Resources
Helpful resources of the month that range from taglines, YouTube, online newsletter ideas, Twitter and website content:
· 13 Outstanding Nonprofit Taglines: A nonprofit's tagline is hands down the briefest, easiest and most effective way to communicate its identity and impact. http://bit.ly/1u3qH4
· Nonprofits & YouTube: A Must: A webinar about how nonprofits can use YouTube effectively. http://bit.ly/3YTMn3
· 27 Story Ideas for Nonprofits: Ideas to provide newsletter article themes you can take and run with - real newsletters examples are included. http://bit.ly/2LYTic
· Top 100 Tweeps to Follow: Follow folks in specifically social entrepreneurship circle. Start with the first 20 below and see how it goes. http://bit.ly/abVKe
· 20 Twitter Hashtags for Social Entrepreneurs, Nonprofits and Activists: One of the best (and worst) features on Twitter is the hashtag. Check out this list of 20 hashtags change-makers will be sure to enjoy. http://bit.ly/tlJud
· Top 10 Things Donors Want from Nonprofit's Website: Most donors check out nonprofit websites before making a gift. Here are ten things to ask to see if your website is hurting or helping your fundraising campaign. http://bit.ly/FgegO
Giving Trends
2009 Cone Consumer New Media Study: According to the 2009 Cone Consumer New Media Study, new research released today explores American new media users' interactions with brands, their engagement with corporate responsibility practices and their support of social and environmental issues. http://bit.ly/qQZl5
Donor Motivations, Income and Education: Nearly one in five donors says that the most important reason to give to nonprofits is to help meet people's basic needs. However, a key finding of the research is that, while there are differences in the percentage of people who select different motivations within each region of the country, those variations can be explained by regional differences in income and education, not underlying values specific to the region. http://bit.ly/310JtW
Giving for Thought...or Discussion
Some thought-provoking articles ranging from Twitter followers, tips, non-profit naming, likeability quotient and proposing new fundraising ideas:
· 4,000 Followers Who Don't Care: An interesting article examining the impact and usage of Twitter and other types of social media. http://bit.ly/2RxOgp
· 9 Advanced Twitter Tips: Twitter tips that will help you manage your everyday "tweeting." http://bit.ly/2ABnd6
· 6 Reasons to Use the Term "Community Benefit Organization": A debate of using the term "community benefit organization" vs. "nonprofit." http://bit.ly/SyjGa
· Definitive Guide to Become Likable Online: What do you think is the most important factor to becoming likeable online? http://bit.ly/27xOax
· Want to Try Something New?: If you ran a nonprofit and your fundraising team came in tomorrow proposing to invest a chunk of your fundraising capital in a social media effort (or any other new fundraising approach), how would you respond? http://bit.ly/IMrS2
What are the things that you are grateful for? Are you expressing your gratitude? How are you giving back in the world? Are you open to receiving the gifts that others are sharing with you? Try it on for size this month and enjoy all that unfolds before you!
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
Monday, July 6, 2009
Old Paradigm: New Paradigm in Giving
Reasonable people adapt themselves to the world. Unreasonable people attempt to adapt the world to themselves. All progress, therefore, depends on unreasonable people.
~ George Bernard Shaw
I had a conversation with a nonprofit recently that got me thinking about how times are changing and what an amazing paradigm shift we are going through. It made me wonder how many people, organizations, nonprofits and others will make it through this paradigm shift? And what will be the tipping point in this shift?
There have been a lot of recent articles and blogs about the changes in the giving industry and how giving has declined, nonprofit numbers are up, how philanthropy is changing and where we are headed (http://bit.ly/L9nPa, http://is.gd/1jUoj, http://bit.ly/9hcdS, http://bit.ly/hLewm, http://bit.ly/38xwaa, http://bit.ly/LJj6S). What seems apparent to me is there are two camps – which I am calling the old paradigm and the new paradigm.
The old paradigm: In this paradigm, there is a lot of gloom and doom about the economy, the lack of dollars and increasing competition for those resources. Interestingly enough most of these people and organizations are utilizing the old systems and are more resistant to explore and take advantage of new systems – such as online fundraising, cause marketing partnerships and other social media and opportunities. Partially, the question they ask is, “Where is the proof that these mechanisms work in fundraising? And what if these mechanisms are just the next sexy fad that blows by with little to no real measurable gains for nonprofits and change?” Excellent questions that absolutely still need to be answered. Yet, it is amazing to me the focus on the skepticism rather than the opportunity.
The new paradigm: From my experience, the people who have already shifted into the new paradigm have a certain energy, enthusiasm and excitement to them. These are the early adopters of social media (relatively speaking) who are on Twitter, Facebook and otherwise, testing out these new applications and, possibly, more importantly, spreading some extremely positive energy to engage people, corporations, and others to give and create change on the planet. Just in the last week I have seen several opportunities on line in which funds are available through these social media (http://bit.ly/diJ6A, http://bit.ly/17aUVo, http://bit.ly/KJrHA, http://communicause.com/, http://bit.ly/19Oiid). Research has even shown that nonprofits are adapting social media faster than business and education (http://www.ericmattson.com/ and http://bit.ly/12lrL5). So there is definitely movement in this direction.
The reality is that – whether you like it or not, trust that it will be beneficial or not – the internet and social media are here – and all signs point that they are here to stay and are connecting people like never before. Currently, online giving makes up less than 10% of the over $300 billion dollar giving industry (http://bit.ly/bMotj). Yet, in the 2008 Presidential election, Obama raised 33% of overall campaign dollars online – and in under $200 increments – that means there is still a significant amount of untapped potential to be reached online (http://bit.ly/2AdhY4 and http://bit.ly/19kT51). Additionally, while giving decreased for the first time in many years (http://bit.ly/YfaRx and http://www.givingusa.org/) and maybe will continue to decline this year, these losses won’t continue forever as it has been estimated that giving will reach $600 billion by 2020 and that by then over 50% of giving will be online (http://bit.ly/TLU8 and http://bit.ly/kVJMm). That means there is a lot of room for growth and opportunity to take advantage of.
Yet if you have studied paradigm shifts or know anything about them, change usually doesn’t come by working within an existing system and trying to change it from within. Rather, change comes by identifying a problem and then stepping outside the system to create new parallel systems and ideas that eventually replace the old paradigms, e.g. tape, to cd/dvd, to ipod; typewriter to word processor to computer and beyond.
I learned this the hard way, by working within the system, with nonprofits, policymakers, businesses, foundations and others, for many years trying to change the systems from within and feeling like I was banging my head against a wall every day in that process. Since then, I have stepped away from the immediate center of the problem to gain a fresh perspective and find new solutions outside of the way things were being done that can perhaps begin to provide new solutions (and paradigms) to old problems (and paradigms).
While this is exciting, there are definitely some limitations and issues to explore further as we adopt social and other media to expand nonprofit visibility and efforts to create change. But I’ll touch on those in one of my upcoming blogs!
In the mean time, the question is, will you be part of the new paradigm or will you get left behind? Will you be one of the reasonable or unreasonable people? What can you do to catch the wave and be sure to utilize the web and social media to gain resources not lose them? Check out my blog and that of others out there, as they may just help you get pointed in the right direction and so that we may all begin working together to create change on the planet and move our world in the right direction.
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
~ George Bernard Shaw
I had a conversation with a nonprofit recently that got me thinking about how times are changing and what an amazing paradigm shift we are going through. It made me wonder how many people, organizations, nonprofits and others will make it through this paradigm shift? And what will be the tipping point in this shift?
There have been a lot of recent articles and blogs about the changes in the giving industry and how giving has declined, nonprofit numbers are up, how philanthropy is changing and where we are headed (http://bit.ly/L9nPa, http://is.gd/1jUoj, http://bit.ly/9hcdS, http://bit.ly/hLewm, http://bit.ly/38xwaa, http://bit.ly/LJj6S). What seems apparent to me is there are two camps – which I am calling the old paradigm and the new paradigm.
The old paradigm: In this paradigm, there is a lot of gloom and doom about the economy, the lack of dollars and increasing competition for those resources. Interestingly enough most of these people and organizations are utilizing the old systems and are more resistant to explore and take advantage of new systems – such as online fundraising, cause marketing partnerships and other social media and opportunities. Partially, the question they ask is, “Where is the proof that these mechanisms work in fundraising? And what if these mechanisms are just the next sexy fad that blows by with little to no real measurable gains for nonprofits and change?” Excellent questions that absolutely still need to be answered. Yet, it is amazing to me the focus on the skepticism rather than the opportunity.
The new paradigm: From my experience, the people who have already shifted into the new paradigm have a certain energy, enthusiasm and excitement to them. These are the early adopters of social media (relatively speaking) who are on Twitter, Facebook and otherwise, testing out these new applications and, possibly, more importantly, spreading some extremely positive energy to engage people, corporations, and others to give and create change on the planet. Just in the last week I have seen several opportunities on line in which funds are available through these social media (http://bit.ly/diJ6A, http://bit.ly/17aUVo, http://bit.ly/KJrHA, http://communicause.com/, http://bit.ly/19Oiid). Research has even shown that nonprofits are adapting social media faster than business and education (http://www.ericmattson.com/ and http://bit.ly/12lrL5). So there is definitely movement in this direction.
The reality is that – whether you like it or not, trust that it will be beneficial or not – the internet and social media are here – and all signs point that they are here to stay and are connecting people like never before. Currently, online giving makes up less than 10% of the over $300 billion dollar giving industry (http://bit.ly/bMotj). Yet, in the 2008 Presidential election, Obama raised 33% of overall campaign dollars online – and in under $200 increments – that means there is still a significant amount of untapped potential to be reached online (http://bit.ly/2AdhY4 and http://bit.ly/19kT51). Additionally, while giving decreased for the first time in many years (http://bit.ly/YfaRx and http://www.givingusa.org/) and maybe will continue to decline this year, these losses won’t continue forever as it has been estimated that giving will reach $600 billion by 2020 and that by then over 50% of giving will be online (http://bit.ly/TLU8 and http://bit.ly/kVJMm). That means there is a lot of room for growth and opportunity to take advantage of.
Yet if you have studied paradigm shifts or know anything about them, change usually doesn’t come by working within an existing system and trying to change it from within. Rather, change comes by identifying a problem and then stepping outside the system to create new parallel systems and ideas that eventually replace the old paradigms, e.g. tape, to cd/dvd, to ipod; typewriter to word processor to computer and beyond.
I learned this the hard way, by working within the system, with nonprofits, policymakers, businesses, foundations and others, for many years trying to change the systems from within and feeling like I was banging my head against a wall every day in that process. Since then, I have stepped away from the immediate center of the problem to gain a fresh perspective and find new solutions outside of the way things were being done that can perhaps begin to provide new solutions (and paradigms) to old problems (and paradigms).
While this is exciting, there are definitely some limitations and issues to explore further as we adopt social and other media to expand nonprofit visibility and efforts to create change. But I’ll touch on those in one of my upcoming blogs!
In the mean time, the question is, will you be part of the new paradigm or will you get left behind? Will you be one of the reasonable or unreasonable people? What can you do to catch the wave and be sure to utilize the web and social media to gain resources not lose them? Check out my blog and that of others out there, as they may just help you get pointed in the right direction and so that we may all begin working together to create change on the planet and move our world in the right direction.
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
Friday, July 3, 2009
Another 9+ Latest Resources on Giving & Social Media
We must not only give what we have; we must also give what we are.~ Desire Joseph Mercier
As I sat down to write about the latest news this week, I thought about something I heard recently – we receive as much as we give, but we don’t give expecting to receive. When we give, we give all that we are so we can make a difference. Hopefully, this week’s latest resources will help you to give more from your heart and head, to have a greater impact on the planet.
1. Obama and Giving
President Obama pledged $50 million from the Social Innovation Fund to provide aid towards the most promising nonprofits in the country. The social innovation fund, part of the Serve America Act was created by Edward M. Kennedy signed into law this spring. Additionally, $650 million was pledged for the What Works Fund in the Department of Education to invest in high-impact initiatives in schools and communities. The fund will be managed by the Corporation for National and Community Service to rigorously evaluate outcomes to identify promising programs. Obama also called on foundations, businesses and philanthropists to take an active role with matching investments from the private sector to create a public-private-nonprofit partnership http://bit.ly/e5JrK.
2. Giving Trends
Several recent reports highlight the impacts of the economy on nonprofits and fundraising.
§ A May 2009 Bridgespan report (http://bit.ly/9hcdS) that was a follow-up to a November 2008 survey of 100 nonprofit leaders found that 92 percent were experiencing adverse effects due to the economy, up from 75 percent in November. The report found that 49 percent of leaders said their organization’s financial situation had worsened, funding declines jumped from 52 to 69 percent and those reporting funding declines over 20 percent increased from 13 to 24 percent. Despite the reports of increasing nonprofit layoffs, programmatic reductions and reserve draw downs, leaders appeared to be optimistic about the future http://bit.ly/hLewm.
§ Another study by Johns Hopkins Listening Post Project (http://bit.ly/38xwaa) conducted in April 2009, found that 80 percent of nonprofit leaders reported experiencing financial stress with 40 percent experiencing severe stress.
§ According to the latest Target Analytics Index of National Fundraising Performance, the number of new donors dropped by 13% and overall revenue per donor declined 2.1% (http://bit.ly/LJj6S).
3. Corporate Giving
Three recent reports and events share lessons in corporate giving.
§ The Philanthropic Initiative (TPI) found that as corporate giving was down 8% in 2008, CEO’s practices around giving emphasize the importance of authenticity and direct connection to corporate identity (http://bit.ly/aoFLg).
§ At the Corporate Philanthropy Summit, companies found that given the economy, companies have to align giving directly to their business and eliminate programs that don’t relate (http://bit.ly/qgj3X).
§ Additionally, a recent Chronicle of Philanthropy report found that despite decreases in corporate giving, companies continued to give a median of 1 percent of their 2007 pretax profits to nonprofits. The report highlights biggest corporate givers in cash and in-kind with leading companies including Wal-Mart, Oracle, Exxon, Pfizer, Merck and others (http://bit.ly/4P6aI).
4. Funding Opportunities
After several conversations recently with nonprofits about whether or not social media was worth it for nonprofits, I wanted to add some funding opportunities that I found announced on social media sites worth checking out.
§ Google Gmail Creator, Paul Bucheit, will donate to IRS recognized nonprofits that are suggested and voted on through a google moderator application (http://bit.ly/diJ6A) and friend feed (http://bit.ly/17aUVo) – Make sure to post your nonprofit and share with your constituents to vote.
§ The Community Tech Knowledge Foundation Philanthropic Fund has released the Heart and Soul Grant Award Program for a nonprofit organization to submit a poem to provide an opportunity to create a song and receive $10,000 cash reward to promote their nonprofit mission with heart (http://bit.ly/KJrHA).
§ CommuniCause is offering a $25,000 social media makeover to nonprofits by submitting the name of your nonprofit online and encouraging others to vote (http://communicause.com/).
§ Nike is offering $650,000 in grants for groups that use sports as a tool to change the community. Groups can apply at nikebackyourblock.com and then can use Facebook and Twitter to encourage people to vote (http://bit.ly/19Oiid).
5. Giving Lists
Here are some interesting giving lists I found this week:
§ SocialEarth's Top 100 Social Entrepreneurs to follow http://bit.ly/129zmY
§ The Top 100 Tweeps to Follow for Social Entrepreneurship http://bit.ly/g5LVC
§ Best listing of click to give sites by Bioneers: http://bit.ly/zFyp2
6. Giving & Social Media
Ok, so here are some of the latest tips and resources for nonprofits in using social media:
§ YouTube released a product called, Call-To-Action Overlay that is a semi-transparent pop-up that links viewers to any website you choose (http://bit.ly/i2Cy6). The tool enables nonprofits to link to a donation page, blog, a petition, volunteer sign-up page or otherwise.
§ In a guest post on Beth Kanter’s blog, Jordan Viator writes about 5 tools that nonprofits can use to enhance their online presence and efficiency including social networks, video, file sharing, email and user experience (http://bit.ly/6QAOh).
§ A great article on how to leverage social media to create change through philanthropy (http://bit.ly/vDgOq).
7. For discussion
§ Here are a couple more blogs for the discussion about the pros and cons of cause marketing, what are your thoughts? Check them out: http://bit.ly/ZsNHP and http://bit.ly/6ml00.
§ The nonprofit world is discussing the new social innovation fund http://bit.ly/4cvJ2B, what do you think?
8. Nonprofits and Branding
Here is some information on nonprofits and branding:
§ A new Cone report, in collaboration with Intangible Business, (http://bit.ly/Mzowj) explores the relationship between nonprofit brand image and financial performance and provides the first public ranking of 100 nonprofit organization brands in the U.S.
§ Change.org is providing the opportunity for nonprofits to brand their profiles (http://bit.ly/188k9h)
9. Additional Resources
Here are just a couple additional resources that I thought might be useful:
§ 9 tips for optimizing a nonprofit site with SEO http://bit.ly/Nczgz; and
§ Too Busy To Read Tweets? Try Twitter For Busy People - http://bit.ly/dHW6a
Hopefully, these are useful for another week of the latest in online, giving, social entrepreneurial and social media news. Keep sending information, resources and reports my way and I’ll do my best to include the best of the best on a regular basis (note: I can’t commit to weekly, but will do my best to do it as often as I can). Have a great #FollowFriday and July 4th weekend ahead!
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
As I sat down to write about the latest news this week, I thought about something I heard recently – we receive as much as we give, but we don’t give expecting to receive. When we give, we give all that we are so we can make a difference. Hopefully, this week’s latest resources will help you to give more from your heart and head, to have a greater impact on the planet.
1. Obama and Giving
President Obama pledged $50 million from the Social Innovation Fund to provide aid towards the most promising nonprofits in the country. The social innovation fund, part of the Serve America Act was created by Edward M. Kennedy signed into law this spring. Additionally, $650 million was pledged for the What Works Fund in the Department of Education to invest in high-impact initiatives in schools and communities. The fund will be managed by the Corporation for National and Community Service to rigorously evaluate outcomes to identify promising programs. Obama also called on foundations, businesses and philanthropists to take an active role with matching investments from the private sector to create a public-private-nonprofit partnership http://bit.ly/e5JrK.
2. Giving Trends
Several recent reports highlight the impacts of the economy on nonprofits and fundraising.
§ A May 2009 Bridgespan report (http://bit.ly/9hcdS) that was a follow-up to a November 2008 survey of 100 nonprofit leaders found that 92 percent were experiencing adverse effects due to the economy, up from 75 percent in November. The report found that 49 percent of leaders said their organization’s financial situation had worsened, funding declines jumped from 52 to 69 percent and those reporting funding declines over 20 percent increased from 13 to 24 percent. Despite the reports of increasing nonprofit layoffs, programmatic reductions and reserve draw downs, leaders appeared to be optimistic about the future http://bit.ly/hLewm.
§ Another study by Johns Hopkins Listening Post Project (http://bit.ly/38xwaa) conducted in April 2009, found that 80 percent of nonprofit leaders reported experiencing financial stress with 40 percent experiencing severe stress.
§ According to the latest Target Analytics Index of National Fundraising Performance, the number of new donors dropped by 13% and overall revenue per donor declined 2.1% (http://bit.ly/LJj6S).
3. Corporate Giving
Three recent reports and events share lessons in corporate giving.
§ The Philanthropic Initiative (TPI) found that as corporate giving was down 8% in 2008, CEO’s practices around giving emphasize the importance of authenticity and direct connection to corporate identity (http://bit.ly/aoFLg).
§ At the Corporate Philanthropy Summit, companies found that given the economy, companies have to align giving directly to their business and eliminate programs that don’t relate (http://bit.ly/qgj3X).
§ Additionally, a recent Chronicle of Philanthropy report found that despite decreases in corporate giving, companies continued to give a median of 1 percent of their 2007 pretax profits to nonprofits. The report highlights biggest corporate givers in cash and in-kind with leading companies including Wal-Mart, Oracle, Exxon, Pfizer, Merck and others (http://bit.ly/4P6aI).
4. Funding Opportunities
After several conversations recently with nonprofits about whether or not social media was worth it for nonprofits, I wanted to add some funding opportunities that I found announced on social media sites worth checking out.
§ Google Gmail Creator, Paul Bucheit, will donate to IRS recognized nonprofits that are suggested and voted on through a google moderator application (http://bit.ly/diJ6A) and friend feed (http://bit.ly/17aUVo) – Make sure to post your nonprofit and share with your constituents to vote.
§ The Community Tech Knowledge Foundation Philanthropic Fund has released the Heart and Soul Grant Award Program for a nonprofit organization to submit a poem to provide an opportunity to create a song and receive $10,000 cash reward to promote their nonprofit mission with heart (http://bit.ly/KJrHA).
§ CommuniCause is offering a $25,000 social media makeover to nonprofits by submitting the name of your nonprofit online and encouraging others to vote (http://communicause.com/).
§ Nike is offering $650,000 in grants for groups that use sports as a tool to change the community. Groups can apply at nikebackyourblock.com and then can use Facebook and Twitter to encourage people to vote (http://bit.ly/19Oiid).
5. Giving Lists
Here are some interesting giving lists I found this week:
§ SocialEarth's Top 100 Social Entrepreneurs to follow http://bit.ly/129zmY
§ The Top 100 Tweeps to Follow for Social Entrepreneurship http://bit.ly/g5LVC
§ Best listing of click to give sites by Bioneers: http://bit.ly/zFyp2
6. Giving & Social Media
Ok, so here are some of the latest tips and resources for nonprofits in using social media:
§ YouTube released a product called, Call-To-Action Overlay that is a semi-transparent pop-up that links viewers to any website you choose (http://bit.ly/i2Cy6). The tool enables nonprofits to link to a donation page, blog, a petition, volunteer sign-up page or otherwise.
§ In a guest post on Beth Kanter’s blog, Jordan Viator writes about 5 tools that nonprofits can use to enhance their online presence and efficiency including social networks, video, file sharing, email and user experience (http://bit.ly/6QAOh).
§ A great article on how to leverage social media to create change through philanthropy (http://bit.ly/vDgOq).
7. For discussion
§ Here are a couple more blogs for the discussion about the pros and cons of cause marketing, what are your thoughts? Check them out: http://bit.ly/ZsNHP and http://bit.ly/6ml00.
§ The nonprofit world is discussing the new social innovation fund http://bit.ly/4cvJ2B, what do you think?
8. Nonprofits and Branding
Here is some information on nonprofits and branding:
§ A new Cone report, in collaboration with Intangible Business, (http://bit.ly/Mzowj) explores the relationship between nonprofit brand image and financial performance and provides the first public ranking of 100 nonprofit organization brands in the U.S.
§ Change.org is providing the opportunity for nonprofits to brand their profiles (http://bit.ly/188k9h)
9. Additional Resources
Here are just a couple additional resources that I thought might be useful:
§ 9 tips for optimizing a nonprofit site with SEO http://bit.ly/Nczgz; and
§ Too Busy To Read Tweets? Try Twitter For Busy People - http://bit.ly/dHW6a
Hopefully, these are useful for another week of the latest in online, giving, social entrepreneurial and social media news. Keep sending information, resources and reports my way and I’ll do my best to include the best of the best on a regular basis (note: I can’t commit to weekly, but will do my best to do it as often as I can). Have a great #FollowFriday and July 4th weekend ahead!
You can find me on Twitter @pilarstella and Facebook at www.facebook.com/pilarstella.
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